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The "Bond Yield Plus Risk Premium" Approach
We can estimate the value of a company's equity by adding its risk premium to the yield to maturity on the company's longterm debt.
Learning Objective

Describe the process for the bond yield plus risk premium approach
Key Points
 The BYPRP approach applies to a company's publicly traded equity.
 The yield to maturity is the discount rate at which the sum of all future cash flows from a bond are equal to its price.
 The equity risk premium is the return that stocks are expected to receive in excess of the riskfree interest rate.
 The BYPRP approach does not produce as accurate an estimate as the capital asset pricing model or discounted cash flow analysis.
Terms

coupon payment
A periodic interest payment that the bondholder receives during the time between when the bond is issued and when it matures.

principal payment
The payment made upon maturity of a bond

dividend yield
A company's total annual dividend payment per share, divided by its price per share.
Example
 A company's longterm debt has a yield to maturity of 6%. The risk premium on its equity is 4%. Thus, the required return on the company's equity is 10%.
Full Text
Bond Yield Plus Risk Premium Approach
The bond yield plus risk premium (BYPRP) approach is another method we can use to determine the value of an asset, specifically, a company's publicly traded equity. BYPRP allows us to estimate the required return on an equity by adding the equity's risk premium to the yield to maturity on company's longterm debt.
Bond Yield Plus Risk Premium Equation
States that the required return on an equity equals the yield of the company's longterm debt plus the equity's risk premium.
Bond Yield vs. Risk Premium
Simply put, the yield on a bond is the rate of return received from the investment. In the BYPRP approach, we use a bond's yield to maturity, which is the discount rate at which the sum of all future cash flows from the bond (coupon payments and principal payments) are equal to the price of the bond. This is also referred to as the internal rate of return (IRR).
Yield To Maturity Graph
A hypothetical graph showing yield to maturities (or internal rates of return) for corresponding present values.
The equity risk premium is essentially the return that stocks are expected to receive in excess of the riskfree interest rate. The normal historical equity risk premium for all equities has been just over 6%. In general, an equity's risk premium will be between 5% and 7%. Common methods for estimating the equity risk premium include:
 The Fed Model (forward operating earnings yield [earnings per share divided by share price] minus the 10year U.S. Treasury Bond yield)
 The dividend yield plus projected earnings growth, minus the 10year Treasury yield
 The historical stock returns minus the 10year Treasury yield
Estimating the value of an equity using the bond yield plus risk premium approach has its drawbacks. We can only utilize the BYPRP approach if the entity has publicly traded debt, and it does not produce as accurate an estimate as the capital asset pricing model or discounted cash flow analysis.
Moreover, equity risk premium estimates can be highly inaccurate, while also varying wildly depending on which model is used. It can be very difficult to get an accurate estimate of the risk premium on an equity, having a duration of roughly 50 years, using a riskfree rate of such short duration as a 10year Treasury bond.
Example Equation
Required return = 6% + 4%
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Key Term Reference
 Assets
 Appears in these related concepts: Objectives of Accounting, Components of the Balance Sheet, and Defining LongLived Assets
 Interest
 Appears in these related concepts: Times Interest Earned Ratio, Your Areas of Interest, and Interest Compounded Continuously
 Stock
 Appears in these related concepts: Ownership Nature of Stock, Agency, and Advantages of Private Financing
 Treasury bond
 Appears in these related concepts: The Yield Curve, Using the Yield Curve to Estimate Interest Rates in the Future, and Financial Instruments
 Treasury bonds
 Appears in these related concepts: The Nature of Bonds, Default Risk and Bond Price, and Answers to Chapter 2 Questions
 Yield to maturity
 Appears in these related concepts: Reinvestment Risk, Duration, and Other Features
 analysis
 Appears in these related concepts: Writing in Different Academic Disciplines, The Importance of Rehearsing, and Basic Principles of Academic Writing
 asset
 Appears in these related concepts: Balance Sheets, Special Considerations for Acquisition and Depletion of Natural Resources, and Introduction to the Balance Sheet
 bond
 Appears in these related concepts: Introduction to Bonding, Factors Affecting the Price of a Bond, and Current Maturities of LongTerm Debt
 capital
 Appears in these related concepts: Issuing Stock, Ottonian Architecture in the Early European Middle Ages, and Inputs and Outputs of the Function
 cash flow
 Appears in these related concepts: Cash Flow, Interpreting the NPV, and Interpreting Overall Cash Flow
 debt
 Appears in these related concepts: The State of Global Business, Financing Life Cycle of the Firm, and Debt Utilization Ratios
 discount
 Appears in these related concepts: The Discount Rate, Par Value at Maturity, and Present Value, Multiple Flows
 discount rate
 Appears in these related concepts: Calculating the NPV, NPV Profiles, and Discounted Cash Flow Approach
 discounted cash flow
 Appears in these related concepts: Valuing the Target and Setting the Price, Valuing the Corporation, and Ranking Investment Proposals
 dividend
 Appears in these related concepts: The Role of the Nonprofit, Dividend Preference, and Division and Factors
 duration
 Appears in these related concepts: FloatingRate Bonds, Comparing Price Risk and Reinvestment Risk, and Disease Severity and Duration
 equity
 Appears in these related concepts: The Accounting Equation, Capital Structure Overview and Theory, and The Psychology of Employee Satisfaction
 interest rate
 Appears in these related concepts: Understanding the Cost of Money, Wealth, and SinglePeriod Investment
 investment
 Appears in these related concepts: Defining Finance, Agencies, and GDP Equation in Depth (C+I+G+X)
 maturity
 Appears in these related concepts: Types of Financial Markets, Accounting for Interest Earned and Principal at Maturity, and Maturity
 premium
 Appears in these related concepts: The Term Structure, Redeeming Before Maturity, and The Freemium Model
 principal
 Appears in these related concepts: MultiPeriod Investment, Types of Bonds, and Formulas and ProblemSolving
 required return
 Appears in these related concepts: Calculating Yield to Maturity Using the Bond Price, Differences Between Required Return and the Cost of Capital, and The Capital Asset Pricing Model
 return
 Appears in these related concepts: Dollar Returns, Comparing the Fields of Finance, Economics, and Accounting, and Disadvantages of the Payback Method
 risk
 Appears in these related concepts: Approaches to Assessing Risk, Risks Involved in Capital Budgeting, and The Cost of Debt
 risk premium
 Appears in these related concepts: Understanding Future Stock Value, Measuring and Managing Risk, and The Value of Diversification
 yield
 Appears in these related concepts: Bonds Payable and Interest Expense, Stock Warrants, and Calculating the Yield of an Annuity
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Source: Boundless. “The "Bond Yield Plus Risk Premium" Approach.” Boundless Finance. Boundless, 21 Jul. 2015. Retrieved 30 Apr. 2016 from https://www.boundless.com/finance/textbooks/boundlessfinancetextbook/introductiontothecostofcapital10/approachestocalculatingthecostofcapital89/thebondyieldplusriskpremiumapproach3838734/